The Neuroscience of Desire: Dopamine, Intermittent Reinforcement, and Player Retention in Genshin Impact

Authors

  • Thiago Santos
  • Daniel Leite Costa
  • Livia Scienza

Keywords:

gacha, genshin impact, dopamine, incentive salience, variable-ratio reinforcement, behavioral neuroscience, player retention, neuroscience

Abstract

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Published

2026-03-02

Bibtex

@Conference{digra2731, title ="The Neuroscience of Desire: Dopamine, Intermittent Reinforcement, and Player Retention in Genshin Impact", year = "2026", author = "Santos, Thiago and Leite Costa, Daniel and Scienza, Livia", publisher = "DiGRA", address = "Tampere", howpublished = "\url{https://dl.digra.org/index.php/dl/article/view/2731}", booktitle = "Abstract Proceedings of GachaCon 2026: Genshin Impact"}

Proceedings

2026: Abstract Proceedings of GachaCon 2026: Genshin Impact

Section

Papers

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